That terrible presentation, the enshittification of OpenAi

Thinking about the GPT-5 presentation fiasco yesterday(friends don’t let friends use Dalle for charts) and the resulting, almost overwhelmingly negative reaction to the style of the speakers and the substance. I’m wondering if what we’re seeing is less a problem with LLMs having hit a ‘wall’ and more with the ’enshittification’ of OpenAI itself? They’ve never been particularly strong on the pure research side of things. Their main strength has always been productizing scientific breakthroughs in consumer products. Take the fundamental ‘attention is all you need’ paper and transformers architecture. Neither of those were OpenAI breakthroughs. Instead, their incredibly talented early team identified ways to capitalize on those important insights with their own breakthroughs in model training and scaling. ...

August 8, 2025 · 4 min · 666 words · Zac Orndorff<https://orndorff.dev>